What the Sun newspaper did – aided and abetted by journalists Mike Ridley and Graeme Culliford (who put their bylines on the lifted stories) – is now the subject of a formal complaint.
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According to The Times newspaper research by marketing agency found those who offered cash paid on average £800 per post – with one in eight paying more than £1000 for a single photo on a very influential Instagram site.
Byline banditry is something that should be stamped out in our industry – the name of the person who wrote the story should always be on the copy – and I think it is good practice to out offenders.