Website Spot – Make Over Essex…

Rachel Evans tells us how having her critics inspired her to not let it get to her and to become a success instead…

By Rachel Evans

Website Spot - Rachel Evans - Make Over EssexI’m a fitness enthusiast known for my fitness regime and press interviews inspiring women to get and stay fit. I set up my own business to help and inspire women with make overs. The business grew after I appeared in the press this year on beauty and self-belief, health and relationship interviews. My partner, Mike Joseph, is my personal trainer and world record holder in weightlifting. At 42, I fly the flag for British women looking good over 35. I have been involved in fitness since the age of 7 and represented Great Britain in cross country in high school – where my love of training started.

Fitness is a way of life for me and a lifestyle choice not a fad.

My idea for my website and business started after internet trolls and critics blasted me when I claimed in an article to have a body like Madonna. I decided to turn the hate into inspiration and decided that success would be the best revenge – so I worked hard to succeed. If it wasn’t for my critics I don’t think I’d be as successful as I am today.

I blog daily about fitness workouts, beauty and make-up tips, gym workouts, health and nutrition tips, as well as fashion and styling advice – all things that I have talked about in the 19 various interviews I have done so far this year in the national press.

I enjoy updating my website and it is a big part of my office day. I use twitter and twitpic to share images and photoshoots and blog regularly on my wordpress website which attracts around 100-200 hits a day and climbing.

My greatest achievement was my appearance next to Simon Cowell and a woman who appeared on Dragon’s Den in a ‘Success is The Best Revenge’ interview I gave on starting up my new business, www.makeoveressex.com.

I’m very proud that on Google I’m known to have the ‘Madonna Body’ and believe I am a top example to looking good over 35 in the UK.

And at 42 I’m still a fitness model with Source Models in which I work very hard to maintain my bikini body all year round which is what many people know me for.

I Google everything and my rating for a newspaper interview I gave, bumped me up in Google to 1 in a billion after doing the “I date by The Rules” story in The People newspaper magazine.

On my website I also give dating advice and have done numerous dating articles in the national press.

My aim is in 3-5 years for Make Over Essex to be a global brand, with my own fitness dvds, branded clothes on my website similar to Jen Nicole Lee in the States.

Do you have a great website? If so then we would love to hear about it! If you would like to put your website or blog in the spotlight then contact us here.

Jonathan Smith-Squire

Jon Smith-Squire is a reporter at Sell Your Story UK, The Magazine. A psychology graduate, he has a special interest in real life stories, human emotions and how we perceive the world around us.

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